Power Design
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Excerpt from “Online Design” :: Philadelphia Inquirer
May 02, 1996

In early, 1994 Lisa Jablonski quit her job at WCAU-TV (Channel 10) in Philadelphia for what she considered the chance of a lifetime: creating graphics for network television at the Winter Olympics in Lillehammer. When she returned to Philadelphia, Jablonski lived for a few months off her “Olympic money” and then opened a graphic design studio in Wayne.

Several months later Steven Delaney, her former boss at Channel 10, joined Jablonski in the start-up firm, called Power Design. It’s in a former opera house at the intersection of East Lancaster and North Wayne Avenues. Jablonski, 30, and Delaney, 35, thought they’d create graphics for multi-media, CD-ROMs, television and video. Today, about 80 percent of Power Design’s revenue comes from designing Web sites.Power Design also created a Web site for the Contractor Network (www.contractornet.com) in Bryn Mawr, which helps home builders and remodelers find contractors.

Then last month, Power Design’s Web site, (www.powerdesign.com) was rated in The Net magazine as one viewers should visit. The magazine mentioned, Delaney said, generated about 15,000 visits to Power Design’s site in the last month.

Power Design received word recently of its biggest job to date - redesigning the Web Site for the Philadelphia Stock Exchange(www.phlx.com). Delaney said the firm expects to have the new “look” for the stock exchange online by June 1.

“We didn’t open this up thinking we’d be an Internet company,” Delaney said. “There was nobody doing it locally. Now it seems like everyone is doing it, or at least they’re say they’re doing it.”


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